Social Media Environment Changing Rapidly across the world. For Instance we are taking the example of facebook.
History: Like the movie name suggests, this is the social network. When Mark Zuckerberg and his co-founders created the site in a Boston dorm room in 2004, they only made it accessible to Harvard students. After expanding to Ivy League colleges and a few others, they opened Facebook to everyone in 2006. And as you saw above, it completely exploded.
Now, it’s the biggest social media platform out there. It offers marketers the most data and the most targeted ads. You can be as specific as defining your customer down to the socks she’s wearing.
With Facebook Ads, you can target management executives in the Bay area between the ages of 45 and 54 who play golf on a regular basis and regularly spend money on equipment (thanks to credit card data).
Context: Facebook gives you a lot of freedom when it comes to content. Images, videos, and text posts all work. What matters, though, is that you integrate your content into the platform as much as possible.
For example, instead of just posting a link to a YouTube video, upload the video to Facebook’s own platform. If you want to redirect people to a giveaway or landing page, publish it as a tab inside your fan page.
Try to keep your user on the platform as long as possible. People trust Facebook, and they don’t want to leave the comfort of their homes.”
Join Hand Media offering these of the following services.
- SEO – Search Engine Optimisation
- SEM – Search Engine Marketing
- SMO – Social Media Optimisation
- SMM – Social Media Marketing
- CRO – Conversion Rate optimisation
- ORM – Online Reputation Management
At Join Hand Media, we talk a lot about internet marketing as a really effective way to attract, engage, and delight customers online. But we still get a lot of questions from people all around the world about digital marketing. So, we decided to answer them. Click the links below to jump to each question, or keep reading to see how digital marketing is carries out today.
Email – info@joinhandmedia.com
Phone no. – (+91) 9871380620
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